Audience Engagement Specialist

<Responsibilities>

• Work with team editors to develop and execute plans for engaging audiences with company stories across a range of platforms, leveraging analytics to continuously evaluate and refine our approach.
• Analyze website traffic to present findings and suggestions in team meetings, occasionally writing reports to share with the audience engagement team at the Tokyo headquarters.
• Read stories and post them to best reach our target audiences on social media platforms such as Facebook, Twitter, LinkedIn and Instagram.
• Write, edit and send e-newsletters for breaking news and daily wrap-ups, coordinating with editors on story selection. Send push alerts for the app. Analyze metrics for the newsletters and the alerts.
• Check trending topics on the internet and elsewhere to present insights in meetings. This includes keeping track of trending search terms and helping editors with SEO to improve headlines.
• Explore new means of audience engagement for in discussion with the New York team and the Tokyo headquarters.
• Other tasks relating to the editorial process, as requested by the supervisor.

<Location>
New York, N.Y.
<Compensation>
$55K-$80K
<What we offer employees>

• Medical and dental insurance for the employees and their family members (100% of premiums paid by the company)
• Life insurance
• Accidental death and disability insurance
• Paid time off, such as vacation, personal and sick days, and bereavement leave
• 401(k) program
• Profit sharing
• Flexible and hybrid schedules
• Reimbursement for annual physical checkups after one year of employment
• Anniversary leave and bonuses after 10, 20 and 30 years

<Educational Requirement>

• Bachelor's degree in a related field

<Requirements/Qualifications/Special Skills>

• 2 years or more at a digital news organization.
• Knowledge of search engine optimization, particularly for breaking news.
• Newsroom experience, ideally in a fast-paced environment.
• Strong written and verbal communication skills, with particular understanding of the voice and approach required for social media.
• Proven ability to use data to inform decision-making.
• Experience building diverse newsroom audiences.
• Knowledge of emergent platforms and trends in digital media and a desire to experiment.
• Active on social media and embedded in internet culture.
• Strong interpersonal skills and ease working within teams remotely or on-site.