POSITION SUMMARY
In this position, you will own and execute the end-to-end growth strategy for the US market, driving creator acquisition, user growth, activation, and retention while building a scalable growth function that combines product-led growth with strategic marketing.
RESPONSIBILITIES
Define and execute end-to-end US growth strategy (acquisition → retention)
Build and refine growth models, KPIs, and performance tracking
Lead creator acquisition through partnerships, outreach, and referrals
Optimize onboarding to improve activation and reduce drop-off
Drive user growth via product-led, SEO, content, and paid channels
Own funnel optimization across discovery, conversion, and retention
Build and lead the US growth team and cross-functional initiatives
QUALIFICATIONS
Proven experience leading end-to-end growth strategy in a scaled product
Strong track record in creator or marketplace growth (two-sided platforms preferred)
Expertise in growth channels (PLG, SEO, paid, partnerships, lifecycle)
Deep experience with funnel optimization and conversion improvement
Data-driven mindset with A/B testing and experimentation frameworks
Experience hiring and leading high-performing growth teams
Ability to work cross-functionally and operate in early-stage, high-autonomy environments
SALARY USD $150,000-250,000
LOCATION Palo Alto, CA